Vacancy has expired
Show me jobs like this one| Job Ref: | SB20121601-31060 |
| Job Type: | Full Time |
| City: | Washington DC/Northern VA |
| Post Code: | Feb 20, 2012 |
| Job Description: |
Position Summary: Plans and executes marketing communications and promotional programs to increase clinical demand for the BRAHMS product line of novel diagnostic immunoassays in the United States and Canada. Manages all elements of marketing communications, including tradeshows, media, webinars, and promotional materials. Key Responsibilities: Manages ad agencies, printers, trade show service providers, and other contractors with the responsibility to recommend changes as appropriate. Develops the annual MarCom plan and budget. Manages exhibits and sponsored events for national and regional medical conferences and other clinical education events: expense, location, and other logistics. Provides on-site management while exhibiting at national conferences. Organizes and hosts medical education webinars Develops, or adapts from global materials, promotional materials. Responsible for thorough understanding of FDA clearances, trademarks, and branding elements and to direct their proper use. Manages selection and inventory of scientific literature reprints Manages US specific online content for the Biomarkers business Develops and executes US targeted advertising Manages literature fulfilment from all lead sources. Manages and tracks budget, assuring adherence to budget categories and overall spending. Domestic and overseas travel of 15%-25%. Travel may take place on weekends and outside of normal business hours. Position will require being able to sit and to stand for several hours at a time. Requirements Minimum Requirements/Qualifications: |
| Post Date: | 02/21/2012 |
