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Sr. Product Manager, PAH Job Details

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Job Ref:  10.13.11
Sector:  Marketing Communications
Job Type:  Full Time
City:  Foster City
Post Code:  Oct 13, 2011
Job Description:  In this role the Sr Product Manager will be responsible for the execution of key strategic and tactical activities associated with the marketing of Letiairs. Deliverables for the Sr Product Manager will include Opinion Leader efforts and the development of the annual brand plan of action (BPOA) and budget for the Pulmonary Arterial Hypertension therapeutic area.



Job Duties

Leads analysis, planning and implementation of strategies and tactics toward key customer segments in pulmonary hypertension (KOL, community and AHCP)

Leads brand input into marketing strategy and the annual tactical plan

Interprets and translates scientific & clinical data into commercial strategies

Plans and executes advisory boards across KOL, community MD and AHCP customer groups

Strong capacity to collaborate with cross-functional teams. Must work cooperatively with commercial management, clinical development, medical affairs, regulatory, compliance, market research and others

Ensure compliance with all relevant laws, regulations and policies

Closely manages & tracks budget

Develop and deliver presentations as needed to HCPs along with commercial management and other internal groups

Requirements

5+ years Marketing or equivalent experience within the specialty space

Bachelors and/or MBA degree

Strategic thinking with the ability to formulate, develop and execute development strategy

Ability to understand and communicate clinical data and high level science

Strong interpersonal skills with the ability to interact with KOLs

Experience with managing multiple agencies for developing and implementing product strategy

Experience in leading cross functional teams

Understanding of cardiovascular market is a plus, but not required

Strong written and oral communication skills

Experience managing budgets

10/14/2011
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