| Job Description: |
Baxters BioScience division is a leading producer of both plasma-based and recombinant clotting factors for hemophilia, as well as biopharmaceuticals used to treat immune deficiencies, alpha 1 antitrypsin deficiency and other blood-related disorders. Baxter also produces vaccines for the prevention of infectious diseases, as well as biosurgery products used for homeostasis and tissue-sealing in surgery. Baxter BioScience's breadth and depth of expertise in recombinant protein manufacturing, plasma fractionation and proprietary Vero-cell vaccine manufacturing technologies set it apart from other companies in these fields.
We are looking for a Senior Marketing Manager to support our flagship brand, GAMMAGARD, in BioTherapeutics that has a plan to exceed $1B in sales in 2010. There is significant opportunity to grow the GAMMAGARD business over the coming years. Responsibilities will include:
* Strong ability to assess & optimize Payor & Channel Market; Customer listening and Insight Generation
* An expert grasp of the market and competitive dynamics
* Demonstrated ability to conceive, develop and implement commercial strategies, convert these into tactical marketing plans and deliver results
* Optimize Gammagard in the Payor & Channel space through strong marketing programs and the right marketing mix.
* Develop and execute slope-shifting tactics
* Lead and collaborate cross-functionally with Business Alliance, Marketing, Sales, Medical, etc.
* Proven ability to build strong relationships with key customers and industry thought leaders.
* Provide Payor and Channel Marketing direction to the Gammagard Marketing Team while delivering large and/or multiple marketing projects and influencing business Requirements * Payor and Channel Experience with strong insights into key customers and stakeholders including payors, specialty pharmacies, GPOs, biological distributors, and government.
* Skills in the areas of pricing, reimbursement, messaging, branding, and creative program development.
* Good organizational skills and ability to meet tight deadlines in an environment of competing priorities
* Ability to build strong internal and external relationships and foster an environment around teamwork and collaboration.
* Ability to routinely work on multiple tasks with multiple people while effectively prioritizing
* Ability to understand market trends, financial data, and customer needs and assess competitive intelligence data.
* Bachelor's degree required with 7+ years marketing experience in healthcare or pharmaceutical industry with a demonstrated record of success.
* MBA preferred
Travel Required No
Doing Work that Matters Baxter provides its employees with comprehensive compensation and benefits.To view other opportunities at Baxter and to learn more about the company, please visit our Web site at http://www.baxter.com/about_baxter/careers. EOE M/F/D/V.
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